attracting construction workers

How to attract high-quality talent in a competitive market

In today’s recruitment market, it’s more difficult than ever to attract high-quality talent. Getting the right person for the right job at the right time is a struggle at the best of times—let alone in the middle of a pandemic. So how do you increase the number of qualified job applicants applying for your positions?

In this three-part series, we’ll take a look at actionable ways you can find, attract, and retain the best workers in the industry. This first article will cover how to attract and recruit qualified job candidates online.

So how do you increase the number of qualified job applicants applying for your positions?

Published in Builder magazine December 29, 2020

Read full article here
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Susan Smith - Founder of Just for Contractors -web design marketing and branding
Susan Smith
Founder, Just for Contractors

Susan grew up in the trades. Her dad ran a tool and die shop with over 200 employees. Her husband is in the trades. Her three sons are a carpenter, an electrician, and a plumber. Most of their friends are tradespeople too.
She didn't choose this niche because it looked like a good market. The trades have been part of her entire life. She understands the pressure, the pride, and what it actually takes to run a trades business.

She started Just for Contractors because she kept seeing trades businesses doing excellent work and losing jobs to competitors with better websites and stronger Google listings. Good work deserves to be found. That's what this is about.

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